The show highlights a Sussex County heroin-prevention program aimed at the parents of elementary and middle school kids and a Morris County program where kids in recovery tell parents and children their shocking stories. We also explore the problem of deadly inhalants and meet a young woman whose sixteen year-old brother died from inhaling common air freshener.

The final segment examines the ongoing debate over the D.A.R.E. program, as well as the tremendous denial on the part of many parents.

Treatment experts, as well as the recovering users we profiled, all agreed that the major problem facing the education and drug treatment communities is denial. In Kids & Drugs, we found programs where people were willing to get beyond the denial and confront the issue head-on.

The show is a poignant and terrifying examination of a national epidemic that ultimately leaves us a little wiser, a little sadder, and cautiously optimistic about the future.

HEROIN: Purity vs. Price: According to the DEA (Drug Enforcement Agency), drug dealers have dropped the price of heroin and raised the purity level , so that the drug no longer needs to be injected with needles: it can now be snorted instead. The dealers have now begun to target suburban kids.